Have you ever wondered how some people's social media posts get so much engagement? A big part of it has to do with the content they're sharing. If you're looking to take your engagement to the next level, start using audiograms.
In this blog post, I'll tell you everything you need to know about audiograms and why they're so effective.
What is an Audiogram?
An audiogram is a short video or audio clip that is paired with an image and text. The image is usually a still from the video or audio clip, and the text overlay typically contains a quote or transcription from the clip. Audiograms are posted on social media platforms like Twitter, Facebook, and Instagram, and they can be used to promote just about anything—from podcasts to product launches.
Why are Audiograms So Effective?
Audiograms are effective because they are eye-catching and easy to consume. The human brain is hardwired for visuals, which is why we are more likely to remember something if we see it as opposed to just hearing it. That's why adding an image to your audiogram is so important - it makes it more likely that people will stop scrolling and actually watch or listen to your content. In addition, audiograms are easy to consume because they don't require a lot of time or attention to digest. A busy person scrolling through their feed can easily stop and watch a 30-60 second audiogram without feeling like they’re missing out on anything else.
How Can I Make an Audiogram?
There are a few different ways that you can make an audiogram. If you have basic video editing skills, you can use a program like iMovie or Adobe Premiere Pro to create your own. There are also a number of online tools that allow you to create audiograms without any prior experience, like Wavve and Headliner (which I like to use).
How to Make an Audiogram Using Headliner
Headliner is a free online tool that makes it easy to create audiograms. To get started, all you need is an audio file and a picture or video. Here's a step-by-step guide on how to make an audiogram using Headliner:
- Go to headliner.app and sign up for a free account.
- Choose the "Create Audiogram" option from the main dashboard.
- Upload the audio file you want to use for your audiogram (you can also record audio directly in Headliner).
- Select an image or video clip to accompany the audio track (you can also upload your own image or video).
- Edit the waveform of your audiogram by adding markers for important points in the audio track. This will help ensure that your visuals line up with the key points in your audio.
- When you're satisfied with your audiogram, click "Export" to save it as a video file.
- That's it! Get posting!
Audiograms are a great way to make your audio content more engaging and visually appealing. If you're looking for a way to make your audio content more shareable, then audiograms are definitely worth considering. And if you're looking for an easy way to create audiograms, then Headliner is definitely the way to go.
So what are you waiting for? Start creating audiograms today and watch your engagement soar!